Perez at a glance

The website I chose to analyze is Perez Hilton.com. This website is a celebrity gossip blog site created by gossip columnist Perez Hilton.

Some features of the website that stand out are the user friendliess. This homepage is really well catagorized, at the top of the page you lets the user choose the topic that they are interested in such as "Coco Perez"(http://cocoperez.com/?from=PHnavbar) which is a page dedicated to celebrity fashion and "Fit Perez"(http://fitperez.com/?from=PHnavbar) which is dedicated to fitness and healthy living. Perez also includes a page that is dedicated to the latest videos(http://perezhilton.com/tv/?from=navbar), photos(http://perezhilton.com/galleries/index.php?from=navbar&pgid=166835, shopping (http://www.merchdirect.com/perezhilton) and a search option and a trending link if the user is looking for something in particular.
Another great feature of the website is the design. The colourful and playful designs make it very interesting to look at and the pictures entice the user to read the story that follows.

In addition to the celebrity gossipcontent and the design, Perez Hilton is a portal site and does a great job of cross promoting. Along the right hand side of the website there are adverstisments, banners, and links to various sites. If Perez Hilton believes a product is good, it will also get a mention within the content of his page.

In contrast to the features and design, there are also a few things that PerezHilton.com can improve upon. Some of the advertisments are mixed in with the content which is a little distracting. I think Perez should have kept the format simple and kept the advertisments to the right hand side. Another negative about the website is the fact that the other websites are mentioned a bit too much. They are found at the top, bottom, side of the page and everything seems to be a link to another site. This can be a little confusing if you are just visiting the site for the first time, you may accidentally click links and end up on other sites.